Simple Analytics

Simple Analytics is a Dutch web analytics tool that prioritises user privacy and simplicity. Founded by Adriaan van Rossum, it was created to provide actionable website traffic insights without the use of cookies or personal data collection, ensuring full compliance with GDPR and other privacy regulations. Its intuitive dashboard offers metrics like page views, unique visitors, and referrers, while advanced features like event tracking and goal funnels cater to businesses of all sizes. Simple Analytics is trusted by organisations such as Michelin and the UK government for its ethical and transparent approach to analytics.