Plausible
A lightweight, privacy-focused web analytics tool that provides simple and actionable insights without compromising user privacy.
EuroMakers lists Plausible as a European web analytics alternative made in Estonia.
Features
What Plausible offers
- Simple, clutter-free dashboard for quick insights
- Privacy-first approach with no cookies or personal data tracking
- Lightweight script (75x smaller than Google Analytics) for faster site loading
- Community-driven development
- Support for goal tracking and campaign analysis via UTM parameters
About
Plausible is a web analytics platform designed as a privacy-friendly alternative to tools like Google Analytics. Founded in Estonia, it emphasizes simplicity, lightweight performance, and user data protection by avoiding cookies and personal data collection. Plausible offers a single-page dashboard with essential metrics like unique visitors, page views, and referral sources, making it easy for website owners to understand traffic trends without complex setups. Its subscription-based model supports a sustainable, independent project that prioritizes ethical analytics over surveillance capitalism.
Made in Europe — supporting European innovation and digital sovereignty